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Marion Prost 

February 15th, 2026

 

Style is often treated like a personality trait: you either “have it” or you don’t. Like freckles. Or charisma. The problem is that this idea collapses the second you try to define it. If style were purely instinctive, then no one would learn it, teach it, refine it, or lose it… right?

 

It usually starts with a sentence like “Style is subjective”. Then everyone goes home, orders what they want, and pretends the question is solved. Except, it really isn’t, because if it were purely personal, then Harry Winston would be on equal footing with your cousin’s pasta necklace, and Chanel would be just another woman who had fun with scissors. Which, let’s be honest, feels incorrect.   

Most papers I read on the subject put it quite simply: they argue that good taste and style actually do exist, not as a universal law but as a partial order. Not perfect, not fixed, but not random either. Like vaccines, style works on humans. And since humans share a lot in common, namely eyes, emotions, boredom thresholds, some things work better than others.